If you are a service-based small business, you can still get involved in the festivities! Below I share my simple Christmas checklist. Have a read through and see where you can add some Christmas sparkle to your December content. 1. Share your festive availability Be sure to update … [Read more...] about Small Business Christmas Checklist – 7 easy steps!
A common question I get asked from new or prospective clients is how will I sound like them? In this blog I hope to work through the steps I take to ensure that every piece of copy that I produce for clients sounds like they wrote it themselves, or to use the technical term, that the … [Read more...] about How can I trust that you will sound like me?
Think back to the last time that you bought from someone new. It could be for your business or for personal reasons. Why did you buy from them as opposed to one of their competitors? How did you come across them? My most recent business purchase, was to invest in a programme from a … [Read more...] about Why develop content for your small business?
This is partly a blog about networking and partly about presenting as I feel the same way about both. I recently had a birthday party for a “big” birthday. It came to the time when one might be expected to make a speech. I have to admit it, I looked at all those lovely smiling faces, froze, and … [Read more...] about Networking Tips for Introverts
We are all aware how important it is to have a regularly updated business blog. However, surely I'm not the only one of being guilty of talking the talk rather than walking the walk? Benefits of business blogging Below is a quick re-cap of how having a blog can benefit your small business. … [Read more...] about Easy ways to improve the impact of your business blog posts
Yesterday, whilst browsing my Twitter feed, I clicked on yet another list of how to write the best content for clients. I was reminded that aside from a headline "hook", another key goal is to get great images and capture the reader's attention. On our family holiday to the Isle of Wight this year … [Read more...] about 4 interesting blog images I captured last summer